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Work stoppages cost companies bigtime. Most significantly, outages can deter customers for a majority of businesses (72%), as they create severely negative impacts on the buyer experience. This loss strikes a critical blow to many areas of the business, not just sales. For instance, one in three businesses report a network disruption directly damages brand reputation.
Due to 81% of retailers face a downtime situation at least once a year, there must be measures put into place beforehand to help avoid downtime. For more information on the dangers of retail downtime and additional solutions, please see the accompanying resource.
The Dangers of Network Downtime from PowerSecure, a Power Distribution Service