A study about internet fads suggests that, far from being here-today, gone-tomorrow flashes, memes have serious staying power. Viral videos, on the other hand, tend to fade quickly despite racking up billions of views.

연구, hosted by Australian gift shop Yellow Octopus, tracked internet fads based on their scores in Google Trends — which indicates, roughly, how many times they’re searched for. It also examined fad items, like the selfie stick, and apps like Flappy Bird.

While viral video popularity could be comfortably measured in months, even the best of them couldn’t compare with the staying power of memes. The average viral video lived for about four-and-a-half months, while memes stuck around an average of two years.

The most long-lived meme, by far, was Pedobear, a 4chan interpretation of a Japanese cartoon. According to the study, Pedobear enjoys spikes of search popularity regularly over three years. He’s closely followed by Futurama’s “Not Sure If” Fry squint meme and Xzibit’s “Yo Dawg” face.

The study’s authors contend the main reason videos didn’t last as long as memes is because videos are static. You can only watch Rick Astley sing about how he’s never gonna give you up so many times. Memes, on the other hand, “can be endlessly adapted to refer to a range of situations … there’s no shortage of things for Grumpy Cat to frown about.”

en

워드 프레스

우리는 개선 주셔서 감사합니다, 웹 사이트의 품질을 개선하고 검사 기사, 뉴스 및 품질에 활성 사용자를 보상하는 시스템에서 작업 Business Monkey News!

항목이 잘못되면,이 오역이나 누락 된 정보, 당신은 (우리가 수정합니다) 댓글을 통지, 편집 할 수 있습니다 또는 당신이 할 수있는 여기에 원래 문서를보기 : (원래 언어 조)

변경 2 시간에 업데이트됩니다.

편집 스토리